https://erikanderson.io 2026-01-08T19:07:12+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2635649769681881222757558452519/horizontal.png https://freight.cargo.site/t/original/i/K2733923342751506269142337959092/PAAFF-exploration-17-final-draft.mp4 https://freight.cargo.site/t/original/i/R2733929781550631709313910420660/66571115126__157D946A-9CD1-424A-B84A-F16BB7A067CC.MOV https://freight.cargo.site/t/original/i/U2733932486765650118819654907060/6875617f787e44a7f4a2fedf_Stills-DSC02321.jpg https://freight.cargo.site/t/original/i/I2733964614334551910249421845684/6717d7b6c6bcb29135597631_6616088f8367addf23ad8a04_2-benny.jpeg https://freight.cargo.site/t/original/i/F2733966566350563046120464299188/loresT.mov https://freight.cargo.site/t/original/i/Z2734377197200877038021812663476/tend.mp4 https://freight.cargo.site/t/original/i/T2736217447691637492085034562740/Screenshot-2026-01-07-at-11.24.03AM.png https://erikanderson.io/text-index-(desktop) 2026-01-08T18:54:42+00:00 always 0.5 https://freight.cargo.site/t/original/i/Q2733949297689352859955652703412/Tend-Crop-1.jpg https://erikanderson.io/footer-left-(desktop) 2026-01-07T15:17:49+00:00 always 0.5 https://erikanderson.io/mobile-header 2026-01-08T15:32:31+00:00 always 0.5 https://freight.cargo.site/t/original/i/W2734371468250910298267495937204/Tend-_-Web-based-platform.mp4 https://erikanderson.io/cv 2026-01-07T18:04:29+00:00 always 0.5 https://erikanderson.io/pepsi 2026-01-07T16:36:43+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2635649769681881222757558452519/horizontal.png https://freight.cargo.site/t/original/i/H2734447347696725649569528394932/Screenshot-2026-01-07-at-11.18.02AM.png https://freight.cargo.site/t/original/i/G2734454794739541926484063532212/Screenshot-2026-01-07-at-11.24.03AM.png https://erikanderson.io/seoul-switch 2026-01-07T16:39:10+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2635649769681881222757558452519/horizontal.png https://freight.cargo.site/t/original/i/U2733932486765650118819654907060/6875617f787e44a7f4a2fedf_Stills-DSC02321.jpg https://freight.cargo.site/t/original/i/W2734436721191547572150386275508/Untitled-Feb-11-2025.png https://freight.cargo.site/t/original/i/W2734436785238642996069949486260/Seoul-Switch-Save-the-Date-1.png https://freight.cargo.site/t/original/i/H2734456522000423268277929096372/Copy-of-15-000050910023.jpeg https://freight.cargo.site/t/original/i/P2734456578060078508281256457396/Copy-of-1-000050910002.jpeg https://freight.cargo.site/t/original/i/Y2734456830374643948480503461044/EFCDD561-FAAA-415A-B665-F9DFA3C9833A_1_105_c.jpeg https://freight.cargo.site/t/original/i/T2734457014805191197428600517812/E7605BB4-ED13-40B7-8847-BED8D8821D8D_1_102_o.jpeg https://erikanderson.io/recharge-rooms 2026-01-07T16:36:43+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2635649769681881222757558452519/horizontal.png https://freight.cargo.site/t/original/i/C2733897618268833391182451553460/Screenshot-2023-07-03-at-10.48.38-AM.png https://freight.cargo.site/t/original/i/F2734426488192314075103399228596/rr.mov https://freight.cargo.site/t/original/i/W2734426997506917950224119346356/IMG_2962.jpeg https://freight.cargo.site/t/original/i/I2734428119935954603229206525108/Screenshot-2026-01-07-at-11.00.26AM.png https://freight.cargo.site/t/original/i/A2734449647839690944487228945588/front.png https://freight.cargo.site/t/original/i/V2734449728359728826229421749428/Menu-I.png https://erikanderson.io/human-records 2026-01-07T16:36:43+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2635649769681881222757558452519/horizontal.png https://freight.cargo.site/t/original/i/F2733966566350563046120464299188/loresT.mov https://freight.cargo.site/t/original/i/P2734458223860138020573742085300/A3557CB8-4C0B-4F54-BF75-A49E3080348A_1_102_a.jpeg https://freight.cargo.site/t/original/i/L2734460479620237074146261447860/No-Shape-Flyer-GIF-Dec-30-2024-1.gif https://freight.cargo.site/t/original/i/C2734460547227554104291768120500/Timeline-2.mov https://freight.cargo.site/t/original/i/N2734466289938791923033410352308/Sonic-Studies-18.png https://freight.cargo.site/t/original/i/X2734466603662568384611754685620/Untitled-Nov-11-2025.png https://erikanderson.io/paaff 2026-01-07T16:36:43+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2635649769681881222757558452519/horizontal.png https://freight.cargo.site/t/original/i/K2733923342751506269142337959092/PAAFF-exploration-17-final-draft.mp4 https://freight.cargo.site/t/original/i/I2734416016621339472770781131956/dream.mp4 I joined the project late in the festival timeline to establish the visual direction for PAAFF 25. I was responsible for defining the core visual language and leading the execution of branding, campaign assets, merchandise, web graphics, and physical design across the festival ecosystem. https://freight.cargo.site/t/original/i/E2734421305118397964562133922996/PAAFF-2025-Teaser.mov The final system supported a cohesive visual presence for PAAFF 25 across all touch-points, from digital campaigns to physical spaces. The structured approach enabled rapid asset production while maintaining consistency, clarity, and brand integrity.<br /> <br /> The work demonstrated how design systems thinking can support cultural organizations operating under real-world constraints.<br /> https://freight.cargo.site/t/original/i/W2734424728483609907654432371892/IMG_1519.jpeg The festival required a strong, unified identity under tight timelines and high production volume. Assets needed to be produced quickly across multiple formats while remaining visually consistent and adaptable to evolving programming and logistics.<br /> <br /> The challenge was to introduce structure and coherence without slowing production, while ensuring the visual system could scale across digital platforms, print, merchandise, and on-site environments.<br /> https://erikanderson.io/tend 2026-01-07T17:31:00+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2635649769681881222757558452519/horizontal.png https://freight.cargo.site/t/original/i/Q2733949297689352859955652703412/Tend-Crop-1.jpg https://freight.cargo.site/t/original/i/T2734438005804358121209851262132/Screenshot-2024-03-11-at-11.54.23AM.png Lorem Ipsum... https://freight.cargo.site/t/original/i/B2734438043749310680830398936244/Screenshot-2024-03-11-at-11.54.30AM.png Lorem Ipsum... https://freight.cargo.site/t/original/i/M2734438848064245782714268497076/6720ec9da1b7690b2a85af8e_6720ec90e23723f510bdf27f_Color20Scheme.png https://freight.cargo.site/t/original/i/I2734439064592127719916985365684/6720ec9ea1b7690b2a85afb3_6655344a0a7d2aa815efb6a5_Screenshot202024-05-2720at209.31.45E280AFPM.png https://freight.cargo.site/t/original/i/W2734445085277351985387860898996/IMG_0760.jpeg https://erikanderson.io/manilatown 2026-01-07T16:56:25+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2635649769681881222757558452519/horizontal.png https://freight.cargo.site/t/original/i/I2733964614334551910249421845684/6717d7b6c6bcb29135597631_6616088f8367addf23ad8a04_2-benny.jpeg https://freight.cargo.site/t/original/i/V2734484435152387003728695637172/6616180bfdfd314129a50020_DSCF7751-3.jpg https://freight.cargo.site/t/original/i/Q2734485492021695218770036372660/6-protests.jpg https://freight.cargo.site/t/original/i/B2734485538323022843781010928820/f33615bc2f-poster.jpg https://erikanderson.io/example-project 2026-01-07T16:36:43+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2635649769681881222757558452519/horizontal.png